June 11, 2005
Hidden Links at the Financial Times
In his latest newsletter, Ken McGaffin reports that he has uncovered a hidden linking strategy at the Financial Times Website while doing competitive link analysis for a client:
The hidden links can be found on pages such as 'FT.com / Your money / Money guides'. The hidden link is under the list of six partner sites that include The New York Times and Investors Chronicle in the bottom right hand side of the screen.
A visit to the URL Ken pointed out above showed (using "select all" under Edit in IE) the same hidden link to moneysupermarket.com as seen in the screenshot Ken posted in his article.
Read the full story at Linking Matters.
Posted by BJ at June 11, 2005 07:09 AM