June 15, 2007
Sony Ericsson W910i
Sony Ericsson W910i Press Release
Sony Ericsson W910 Walkman® phone
* Feel the Music
Discover and create a playlist that suits your mood. Move through your music collection with the flick of the phone
* Take the Controls
Hold the phone just like a portable gaming console. Move it to steer the 3D action.
* Make it Quick
Use the new Media Manager provided to transfer videos, music, photos and more to and from your phone.
Shake it up
With Shake control you can skip your music forward one track if it’s flicked one way and back if it’s flicked another. Shake the W910 back and forth and it shuffles your playlist. It also adds a new dimension to mobile gaming. If you tire of using the dedicated gaming buttons, just steer the W910 from left to right to make your move.
Bring it down
The W910 Walkman® phone will feature the latest version of the PlayNow™ mobile download service (PlayNow™4.0). This gives the user instant access to an extensive catalogue of games, mastertones and music, including thousands of tracks from Sony BMG. Preview, select and pay for tracks, all in just a few clicks, and download them on demand directly to your phone.
Match your mood
Choose your music to suit your mood with SensMe™, a completely new way to browse music on your Walkman® phone. Search your collection and create playlists based on tempo and style rather than on artist or album. The unique visual shows each of your tracks as dots in a matrix, placed along a horizontal and vertical axis according to their attributes. This way you can circle a group of tracks that match your mood to create a playlist, or simply select individual tunes as you wish. An alternative to the phone’s more conventional music catalogue, SensMe™ is the perfect way to create a soundtrack to your life.
Manage your media
The new media browser on the W910 Walkman® phone places all of your media in one central area, making it easy to access music, video or podcasts from one single icon on your phone menu.
The W910 Walkman® phone helps you sort out your various media files, even before they reach the phone. The new Media Manager PC programme lets you organise your music, photos and podcasts on your PC and transfer them via USB to your phone. An incredibly simple tool to use, you can for example search and select music on your computer or audio CDs and convert the tracks to mobile-compatible formats before the transfer takes place, thus saving time as well as your phone’s resources.
Get more
With room for over 900 songs on the W910 (1GB Memory Stick Micro™ provided), you will want to enjoy your music to the full. So why not team it up with the Stereo Bluetooth™ Headset HBH-DS220 and stream rich, crystal clear audio direct from your phone. Or turn the W910 into a mini stereo system by plugging it into the new Music Desk Stand MDS-65.
Tomotaka Tsutsushio, Product Manager for the W910 Walkman® phone, Sony Ericsson, concludes: “With its large screen and powerful new Walkman® player, the W910 lets you watch, play or listen. It’s an all-round entertainer. ”
The Sony Ericsson W910 Walkman® phone will be available in either Hearty Red or Noble Black from Q4 2007. It will ship in the following network versions:
W908c: GSM/GPRS/EDGE 850/900/1800/1900
W910i: UMTS/HSDPA 2100-GSM/GPRS/EDGE 850/900/1800/1900
Sony Ericsson W910i Reviews
Australian PC Authority reviews the Sony Ericsson W910i and writes, "Images from the 2 megapixel camera are acceptable, and can be accessed through two hotkeys at either side of the phone’s earpiece. One navigation option presents a thumbnail view and the other previews the last image taken."
The Sydney Morning Herald reviews the Sony Ericsson W910i and writes, "Photos taken with the 2-megapixel camera on the back of the device are underwhelming - the lack of a flash and auto-focus feature mean images often turn out dark and blurry. More serious photographers would do well to check out Sony Ericsson's Cyber-shot phones, which rival basic stand-alone digital cameras."
3G reviews the Sony Ericsson W910i and writes, "There are enough features on the W910i to keep you entertained, including video filming capability, but the device isn't really designed for the more dedicated snapper; the W910i houses a standard two-megapixel camera that is adequate without being great. However, the W910i's main purpose in life (apart from the obvious communicating functions) is entertainment, and more to the point, playing music. And this, fans of the Walkman range will be pleased to hear, Sony Ericsson continues to do well."
CNET UK reviews the Sony Ericsson W910i and writes, "The W910i's camera is rather basic for a phone in this price range. It has a relatively low 2-megapixel resolution, so although the snaps it takes have natural looking colours, they're short on raw detail. The camera also lacks a micro mirror for taking self portraits and there's no flash, so it's pretty useless at taking photos in dingy pubs."
Trusted Reviews has a review of the Sony Ericsson W910i and writes, "The camera, as I've already noted, is a mediocre 2-megapixel affair. It has no flash or self-portrait mirror. The coloured dish, photographed indoors under normal household lighting conditions, is a little grainy, but colour reproduction is not bad. Outdoors the white chair is reasonably well reproduced, though definition is not that wonderful. The plant was a wonderful deep green covered with heavy frost, yet the photograph really doesn't do the colour contrast justice at all."
MobileBurn reviews the Sony Ericsson W910 and writes, "The W910i houses a 2.0 megapixel CMOS camera capable of taking pictures at 1600x1200 resolution. There is no LED flash or auto-focus, but the actual performance is above average. Starting with the user interface, which is comparable to Cybershot-branded phones, you would recognize the same horizontal bar at the bottom with options of white balance, color effects, self-timer, and night mode. The extra gaming buttons next to the front-facing camera can also be used as short-cut keys to switch between various camera modes: normal, panorama, frame effects, and burst mode. With the d-pad you can adjust the exposure of the picture, and switch between picture and video modes...Picture quality is not bad, colors are accurate most of the time, except whem the auto white balance makes faces look pale indoors at times. Users will be glad to learn that the W910i is capable of taking MP4 videos at QVGA resolution, 15fps. The recorded videos can be used as ringvideos afterwards."
IT Reviews has a review of the Sony Ericsson W910 and writes, "A better, though less shouted-about feature is the screen auto rotate. Holding the phone in its usual orientation results in a tall, portrait format screen. But when you want to, you can twist the phone round and the screen readjusts itself into wider, landscape format, something we've seen in digital cameras in the past. This can be useful on some occasions, though I have to say that during testing it was not always reliable. Probably you need to spend a bit of time getting the knack just right."
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Posted by BJ at June 15, 2007 03:50 PM | TrackBack

