May 22, 2005
Camera Phones Nip at Standalone Digital Camera Market
'While it may have been a novelty a few years ago, these days camera cell phones are everywhere. And not only are they pervasive, they are also getting better with higher megapixel performance and plans for more sophisticated camera features such as auto focus and optical zoom.
With all these improvements, and a huge market for cell phone subscribers, it’s no wonder that handset OEMs are looking to include more features and functions in their cell phones, including improving the quality of cell phone cameras by raising the number of megapixels offered as well as offering other enhancements.
The evolution has caused some industry observers to speculate that it may only be a matter of time before camera phones start eating into the market for digital still cameras and perhaps eventually devouring most of it.
“Camera phones only started a few years ago and took off like rockets,” said Mel Conway, a product marketing manager at Analog Devices. The company introduced an integrated driver for auto focus in March. “A postage stamp-sized image isn’t good for anyone, but if you’ve got a proper camera in there now you are talking really adding value.”
But the market for camera phones is huge.'
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Posted by Darren at May 22, 2005 08:02 PM

